Strategic Adaptation in the Health Professions: Meeting the Challenges of Change

Begun, James W.; Lippincott, Ronald C.

ISBN 10: 1555425828 / ISBN 13: 9781555425821

Published by Jossey-Bass Inc Pub, San Francisco, California, 1993

About this Item

Very good with moderate wear to Dust Jacket and no Marks to text. Medicine; 8vo - over 7¾" - 9¾" tall.

Seller Inventory # 71976

Bibliographic Details

• Title: Strategic Adaptation in the Health Professions: Meeting the Challenges of Change
• Publisher: Jossey-Bass Inc Pub, San Francisco, California
• Publication Date: 1993
• Language: English
• ISBN 10: 1555425828
• ISBN 13: 9781555425821
• Binding: Cloth
• Condition: Very Good
• Dust Jacket Condition: Very Good
• Seller catalogs:
  • Medicine

About this title

Synopsis

The health professions have changed. Gone are the days of formidable government, business, and public support. Today, health care professionals face an increasingly uncertain and complex set of market demands requiring a change from past strategiesstrategies with high levels of authority concentrated in the hands of a few medical professionalsto radical new strategic alliances that involve all stakeholders. But what are the new strategies? And how can health care professionals ensure that these new strategies will continue to satisfy the needs of society and the professions?

In Strategic Adaptation in the Health Professions, James W. Begun and Ronald C. Lippincott offer health professionals specific adviceand strategiesfor meeting the myriad challenges the health care industry faces. Using their strategic adaptation framework--a framework health professionals can use to adapt to new market demands--the authors present guidelines to help providers and administrators alike maintain the traditional legitimacy they have enjoyed with patients and suppliers, while enhancing their ability to further the goals of their professions.

Examples drawn from several health professions--including medicine, optometry, nursing, physical therapy, occupational therapy, pharmacy, and health care administration--demonstrate how the health professions can benefit from continuous strategic adaptation.

About the Author

JAMES W. BEGUN is professor of health services organization and research in the Department of Health Administration, Virginia Commonwealth University. He is the author of Professionalism in the Public Interest (1981) and has been an associate editor of the Journal of Health and Social Behavior. RONALD C. LIPPINCOTT is associate professor, Department of Government and Public Administration at the University of Baltimore.