Strategic Analysis (Routledge Research in Strategic Management)
Language: English
Published by Routledge, 2016
Series: Book 6 of 13 - Routledge Research in Strategic Management
- Softcover
- New

Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections
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In English.
Seller Inventory # ria9781138203099_new
- Title
- Strategic Analysis (Routledge Research in Strategic Management)
- Author
- Beretta Zanoni, Andrea
- Publisher
- Routledge
- Publication year
- 2016
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1138203092
- ISBN 13
- 9781138203099
- Item weight
- 346 grams
- Series
- Book 6 of 13: Routledge Research in Strategic Management
In the last few years, competition has become increasingly more complex, variable and dynamic, as can be seen in phenomena like globalization and technological acceleration. To cope with the dynamism and uncertainty of competition, enterprises need capabilities that enable them to respond to competition, as well as to improve their analytical skills and knowledge in order to better manage new strategic projects.
Strategic analysis uses both quantitative and qualitative tools to understand both competitive contexts and available company resources. In Strategic Analysis: Processes and Tools, author Andrea Beretta Zanoni develops a theory of strategic analysis and offers models for the application of strategic analysis tools during all phases of the process including planning and decision-making, the development of control, and the formulation of a strategic diagnosis.
"Synopsis" may belong to another edition of this title.
About the Author
Andrea Beretta Zanoni is Full Professor of Business Economics and Business Strategy at the University of Verona. His studies are mainly focused on business strategy and intangible resources and has written several books and articles. He is member of AIDEA (Accademia Italiana di Economia Aziendale), the Strategic Management Society, the European Corporate Governance Institute and the CISEPS (Center for Interdisciplinary Studies in Economics, Psychology and Social Sciences) of the University of Milan Bicocca. He has taken part as key speaker to several Italian and international conferences.
"About the title" may belong to another edition of this title.
Ria Christie Collections
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