Strategic Communication in Governance
Daniel Chile
Sold by buchversandmimpf2000, Emtmannsberg, BAYE, Germany
AbeBooks Seller since January 23, 2017
New - Soft cover
Condition: New
Quantity: 2 available
Add to basketSold by buchversandmimpf2000, Emtmannsberg, BAYE, Germany
AbeBooks Seller since January 23, 2017
Condition: New
Quantity: 2 available
Add to basketNeuware -Strategic Communication in Governance highlights the pivotal role of communication in fostering transparency, trust, and participation in governance. It explores how strategic communication bridges the gap between governments and citizens, shaping public policies and perceptions. The book is structured into three parts:The first part delves into the theoretical foundations of strategic communication, emphasizing its importance in agenda-setting, crisis management, and public engagement. The second part examines communication tools and platforms, from traditional media to digital technologies, using case studies to showcase successful applications in policy promotion and citizen interaction. The final section addresses challenges like misinformation and resource constraints, offering solutions such as integrating emerging technologies like AI and social media analytics.This book emphasizes ethical, inclusive, and equitable communication practices, offering valuable insights for policymakers, public relations practitioners, and academics. With practical examples and forward-looking strategies, it equips readers to harness communication for effective and responsive governance.Books on Demand GmbH, Überseering 33, 22297 Hamburg 116 pp. Englisch.
Seller Inventory # 9786204739700
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