Strategic Issues in International Retailing
Language: English
Published by Routledge, 2006
- Hardcover
- New
Seller: Kennys Bookstore, Olney, MD, U.S.A.Kennys Bookstore
AbeBooks seller since October 9, 2009
Condition: New
US$ 437.64
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Add to basketItem description from seller
As retailers become more international, the existing concepts and theories of international business fit uneasily with international retailing. This text explores key concepts in international retailing through in-depth studies of several retailers. Editor(s): Dawson, John A.; Larke, Roy; Mukoyama, Masao. Num Pages: 232 pages, 55 black & white illustrations, 39 black & white tables, 16 black & white line drawings. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 18. Weight in Grams: 476. . 2006. 1st Edition. hardcover. . . . . Books ship from the US and Ireland.
Seller Inventory # V9780415343701
- Title
- Strategic Issues in International Retailing
- Publisher
- Routledge
- Publication year
- 2006
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0415343704
- ISBN 13
- 9780415343701
This important text takes a strategic approach, examining in-depth studies of a variety of retailers and marrying theory with practice to provide comprehensive coverage for students at every level.
Illustrating and evaluating the strategies of international retailers, developing concepts and theories that enable an understanding of international retailing and showing the contrasts in the approaches adopted by major firms in their international operations, this important text is a must-read for all those studying or working in international retail.
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Kennys Bookstore
Olney, MD, U.S.A.
AbeBooks seller since October 9, 2009
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