Title: Strategic Management: A Competitive Advantage Approach, Concepts and Cases, Global Edition- 18th edition
Publisher: Pearson
Publication Date: 2025
Language: English
ISBN 10: 1292745274
ISBN 13: 9781292745275
Binding: Soft cover
Condition: Brand New

About this title

Synopsis

Strategic Management: A Competitive Advantage Approach, Concepts and Cases shows you how to gain and sustain a competitive advantage in today's complex business world. The text helps you develop your own cutting-edge strategy through skill-developing exercises. It also offers coverage on issues related to ethics, social responsibility, global operations, and sustainability.

The 18th Edition features updated research, cases and examples. As a result, you'll be able to effectively create and implement a plan that can lead to a sustainable competitive advantage for any type of business.

"About this title" may belong to another edition of this title.

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