Neuware - Examine strategic management with Hitt/Ireland/Hoskisson/Fant Cassity's 'Strategic Management: Concepts and Cases: Competitiveness and Globalization,' 15th Edition. Incorporate innovative research and examples from over 600 companies. A classic industrial organization model combines with a resource-based view and a stakeholder perspective to demonstrate how businesses establish competitive advantages in the global market. Study how firms govern themselves, formulate and implement strategies that create value for stakeholders, use strategic alliances to enhance global competitiveness and meld strategic management and entrepreneurial behaviors for winning growth strategies alongside the rapid change that technologies such as AI are making to businesses every day. MindTap and Cengage Infuse online resources are also available to help you excel as a strategic leader.

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Bibliographic Details

Title: Strategic Management: Concepts and Cases : Competitiveness and Globalization
Publisher: Cengage Learning Aug 2026
Publication Date: 2026
Binding: Taschenbuch
Condition: Neu
Dimensions: 274 millimeters width by 215 millimeters height by 26 millimeters depth
Weight: 1411 grams

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AHA-BUCH GmbH
Garlebsen 48, Einbeck, 37574, Germany

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