Strategic Management Creating Competiti
Language: English
Published by McGraw-Hill Education, 2020
- Softcover
- New

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Seller Inventory # 10A27_89_1260575268
- Title
- Strategic Management Creating Competiti
- Author
- Dess, Gregory
- Publisher
- McGraw-Hill Education
- Publication year
- 2020
- Condition
- new
- Binding
- Paperback
- Language
- English
- ISBN 10
- 1260575268
- ISBN 13
- 9781260575262
ISBN: 9781260575262 is an International Student Edition of ""Strategic Management: Creating Competitive Advantages 10th Edition by: Gregory G. Dess, Alan Eisner, G.T. (Tom) Lumpkin, Gerry McNamara, Seung-Hyun Lee This ISBN: 9781260575262 is Textbook only. It will not come with online access code. Online Access code (should only be purchased when required by an instructor ) sold separately at other ISBN The content of of this title on all formats are the same. Strategic Management: Creating Competitive Advantages, Tenth Edition, written by authors Dess, McNamara, Eisner, and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor. This version does not include the 38 cases after Part 4. They provide separate chapters on the role of intellectual assets in value creation (Ch. 4), entrepreneurial strategy and competitive dynamics (Ch. 8), and fostering entrepreneurship in established organizations (Ch. 12).
"Synopsis" may belong to another edition of this title.
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