Strategic Management: Formulation, Implementation, and Control

Pearce, John

ISBN 10: 0071263756 / ISBN 13: 9780071263757

Published by Mcgraw-Hill Education / Asia, 2009

About this Item

This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1850grams, ISBN:9780071263757.

Seller Inventory # 5953039

Bibliographic Details

• Title: Strategic Management: Formulation, Implementation, and Control
• Publisher: Mcgraw-Hill Education / Asia
• Publication Date: 2009
• Language: English
• ISBN 10: 0071263756
• ISBN 13: 9780071263757
• Binding: Soft cover
• Condition: Poor
• Weight: 1850 grams
• Seller catalogs:
  • Business

About this title

Synopsis

Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout "Strategic Management, 11e". Pearce and Robinson have retained high level of academic credibility and market-leading emphasis on strategic practice with this edition. This text continues to have strong support from longtime adopters and growing support in schools with a desire to provide straightforward treatment of strategic management with a practical, systematic approach. The 11th edition will once again include numerous BusinessWeek short cases and a wide assortment of traditional, longer strategic management cases. Pearce and Robinson continue to use a unique pedagogical model they created to provide logic and structure to its treatment of strategic management which in turn makes the material more easily organized by the instructor and learned by the student.

About the Author

John Pearce (Wayne, PA) teaches at Villanova University. Richard Robinson (Columbia, SC) is a member of the faculty at the University of South Carolina.