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Bibliographic Details

Title: Strategic Management of Technology and Innovation (Irwin Series in Management and the Behavioral Sciences)
Publisher: Irwin Professional Publishing 01/08/1987
Publication Date: 1987
Language: English
ISBN 10: 0256034818
ISBN 13: 9780256034813
Binding: Hardcover
Condition: Very Good

About this title

Synopsis

This text features offers rich exposure to the management of innovation. It integrates technological strategy, new product development, and corporate entrepreneurship and innovation. The book is based on case studies and readings with brief, transitional text.

About the Author

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

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