Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Seller Inventory # 51592678-20

Contact seller

Report this item

Bibliographic Details

Title: Strategic Marketing Management : Planning, Implementation and Control
Publisher: Elsevier Science & Technology Books
Publication Date: 1992
Language: English
ISBN 10: 0750603291
ISBN 13: 9780750603294
Binding: Soft cover
Condition: Very Good
Weight: 1.224 pounds

About this title

Synopsis

Part of a marketing series, this volume covers the basics of strategic management, from the nature of marketing to product and new product strategies. The book is for students working towards the Chartered Institute of Marketing's certificate and diploma qualifications.

Book Description

Widely known as the most authoritative, successful and influential text in the sector

"About this title" may belong to another edition of this title.

Store Description

Better World Books is the world?s leading socially conscious online bookseller and has sold over 100 million books. Each sale generates funds for global literacy. We offer low prices, fast shipping, and have a 100% money back guarantee.

Visit Seller's Storefront

Seller's business information

Better World Books Ltd
Better World Books, Third Floor, One London Square, Cross Lanes, Guildford, GU1 1UN, United Kingdom

Sale & Shipping Terms

Terms of Sale

Better World Books (BWB) values your satisfaction and offers you returns within thirty (30) days after the estimated delivery date on most items. All returned items must be in the original condition; used items should include the SKU sticker located on the spine or back of the product.

If you have an incomplete, incorrect, or damaged shipment, please contact our Customer Care team via Abebooks contact seller options before proceeding with the return.Please keep in mind that because we deal mostl...

More Information

Shipping Terms

Please allow 1-2 business days for order fulfillment.

Shipping rates from United Kingdom to U.S.A.

Shipping rates from United Kingdom to U.S.A.
Order quantity	11 to 28 business days	11 to 28 business days
First item	US$ 6.65	US$ 6.65

Delivery times are set by sellers and vary by carrier and location. Orders passing through Customs may face delays and buyers are responsible for any associated duties or fees. Sellers may contact you regarding additional charges to cover any increased costs to ship your items.