Strategic Sales Plan: Why Sales Fail and How Wins Are Won

Now you can know with certainty why sales fail and how wins are won.

You might be interested to know that most people who sell solutions to customer problems in highly competitive markets use a sales process with 8 phases, 44 steps, and potentially 200 action items.

No wonder sales sometimes fall apart for no apparent reason. That's a lot of steps in the B2B sales process!

This book describes these phases, steps, and action items in Strategic Sales Plan: Why Sales Fail and How Wins Are Won.

The book is 100 pages of research- and evidence-based sales expertise, written in a numbered and bulleted format, making it easy to confirm and validate which phases, steps, and action items fit what you sell.

Instructions for Best Practices Use

1. Validate the steps you need to do for what you sell by reviewing the details of each step and identifying the consequences of not doing them. Cross off, add, or modify steps.
2. Analyze a dozen losses and a dozen wins to find the patterns of steps missed that cause your sales to fail, and the patterns of steps that were done that cause your sales to be won.
3. Learn the skills you need to do the steps that are difficult for you.
4. Buy this book or eBook for detailed definitions and the actions to take to achieve each step.

Now you can use this unique book as a sales diagnostic tool to find the patterns of missed steps that cause sales to stop, stall, or fail and find the patterns of steps that, when completed, will win sales. It's actually quick and easy to do once you have this information.

• Sales managers use it to know which sales will fail before they do and the specific action items needed to save them.
• Sales coaches use it to know what to coach to create sustainable results.
• Sales trainers use it to identify what to train to get immediate, measurable, and sustainable results.
• Salespeople use it to guide their sales to success consistently.

This bestselling book includes a diagnostic checklist in the back for quick reference.

See www.BobDeGroot.com for more sales, sales management, and customer service skills books by Robert DeGroot.