""Strategic Thinking: A Practical Approach to Strategy"" takes the reader step by step through a strategic planning cycle. It poses penetrating questions about business strategy. By answering them and thinking through the important issues that they raise, the reader will be in a better position to give their organization a sense of direction and write a clear, focused strategic plan.

About the Authors

Simon Wootten is an NHS Business Manager with Innovax (UK) Ltd.

Terry Horne is Course Director, MA in Strategic Change Management, Lancashire Business School.

"About this title" may belong to another edition of this title.

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