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Seller Inventory # 41H68_42_0751327980
- Title
- Strategic Thinking
- Author
- Bruce, Andrew; Langdon, Ken
- Publisher
- DK
- Publication year
- 2000
- Condition
- new
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0751327980
- ISBN 13
- 9780751327984
- Series
- Book 19 of 69: DK Essential Managers
Learn how to define develop and implement a dynamic business strategy with Strategic Thinking. This concise and informative guide shows you how to plan short- and long-term objectives how to put toether the right team for the right job how to communicate your vision and how to maintain a flexible approach by monitoring past performance and predicting future trends. It covers the essential tools of strategic management from SWOT analysis and feasbility studies to budgeting forecasts to help give you a competitive edge in today's fast-moving business world.
"Synopsis" may belong to another edition of this title.
About the Author
Andy Bruce, co-founder of SofTools Ltd. and Ken Langdon, former sales and marketing executive, have co-written 3 books in the Essential Managers series: 'Project Management', 'Strategic Thinking' and 'Do It Now!' Ken has also co-written Essential Managers 'Appraising Staff'.
"About the title" may belong to another edition of this title.
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