Title: Strategisches Management von Controllerbereichen: Konzept und Fallstudien (Schriften des Center for Controlling & Management (CCM), 18) (German Edition)
Publisher: Deutscher Universit�tsverlag
Publication Date: 2005
Language: German
ISBN 10: 3835000144
ISBN 13: 9783835000148
Binding: Soft cover
Condition: New

About this title

Synopsis

Controllerbereiche sind in deutschen Unternehmen seit l�ngerem weit verbreitet und fest verankert. Im internen Markt f�r F�hrungsdienstleistungen sehen sie sich jedoch einem zunehmenden Wettbewerb um ihren Kunden, das Management des Unternehmens, ausgesetzt. So bieten au�er den Controllerbereichen beispielsweise auch die Bereiche "Externes Rechnungswesen" und "Unternehmensentwicklung" verst�rkt managementrelevante Dienstleistungen an.

F�r eine erfolgreiche Positionierung von Controllerbereichen in diesem internen Wettbewerb entwickelt Ulrich David auf der Basis der Theorien des strategischen Managements f�r Unternehmen einen konzeptionellen Rahmen. Anhand von drei ausf�hrlichen Fallstudien in deutschen Gro�unternehmen untersucht er die praktische Anwendung dieses Ansatzes und zeigt seine Konsequenzen f�r die strategische Positionierung von Controllerbereichen auf.

About the Author

Dr. Ulrich David promovierte bei Prof. Dr. J�rgen Weber am Lehrstuhl f�r Controlling und Telekommunikation der Wissenschaftlichen Hochschule f�r Unternehmensf�hrung (WHU) in Vallendar. Er ist Referent Beteiligungscontrolling bei der Franz Haniel & Cie. GmbH in Duisburg.

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