The Strategy Process: Global Edition: Concepts, Contexts, Cases, 4th

Mintzberg, Henry (Editor), and Ghoshal, Sumantra (Editor), and Quinn, James Brian

ISBN 10: 027365120X / ISBN 13: 9780273651208

Published by Financial Times Prentice Hall, Harlow, 2002

About this Item

***INTERNATIONAL EDITION*** Read carefully before purchase: This book is the international edition in mint condition with the different ISBN and book cover design (No case studies), the major content is printed in full English as same as the original North American edition. The book printed in black and white, generally send in twenty-four hours after the order confirmed. All shipments contain tracking numbers. Great professional textbook selling experience and expedite shipping service. 1040 p. Audience: Professional and scholarly.

Seller Inventory # K359A0000156

Bibliographic Details

• Title: The Strategy Process: Global Edition: Concepts, Contexts, Cases, 4th
• Publisher: Financial Times Prentice Hall, Harlow
• Publication Date: 2002
• Language: English
• ISBN 10: 027365120X
• ISBN 13: 9780273651208
• Binding: Trade paperback
• Edition: Global ed of 4th revised ed.
• Condition: New in new dust jacket.

About this title

Synopsis

Strategic Management at all levels. Also courses in strategic marketing, organization theory, decision theory, public administration, and political science departments. Breaking away from the traditional formulation, - implementation approach that dominates strategy textbooks, this text sees strategy analysis as taking place in a wider organizational and managerial context. This Global edition retains the basic readings and cases approach of the US and European editions and now introduces a truly international perspective to present an up-to-date look at how actual companies act strategically and the research driving them.

From the Back Cover

We tried to provide the reader with a richness of theory, a richness of practice, and a strong basis for linkage between the two. Presenting published articles and portions of other books in their original form, rather than filtered through our minds and pens, is one way to reinforce this variety. One of our prime intentions in this book is to expose the limitations of conventional theories and to offer alternate explanations that can be superior guides to understanding and taking action in specific contexts.