Title: The Strategy and Tactics of Pricing: A Guide to Growing More Profitably
Publisher: Routledge 2023-11-02
Publication Date: 2023
Language: English
ISBN 10: 1032540729
ISBN 13: 9781032540726
Binding: Paperback
Condition: New

About this title

Synopsis

The Strategy and Tactics of Pricing is the most well-established and influential strategic pricing text available, relied on by practitioners and students globally as a core guide for value-based pricing.

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