Light shelf and corner wear, all pages clean, this is a study guide Multiple copies available this title. Quantity Available: 4. ISBN: 0130136271. ISBN/EAN: 9780130136275. Pictures of this item not already displayed here available upon request. Inventory No: ABE430948944.

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Bibliographic Details

Title: Study Guide for Marketing: Real People, Real Choices, 2nd
Publisher: Prentice Hall, Upper Saddle River, NJ
Publication Date: 2000
Language: English
ISBN 10: 0130136271
ISBN 13: 9780130136275
Binding: Softcover
Edition: 2nd Edition.
Condition: Good

About this title

Synopsis

Marketg: real peo real& mktg plan hbk& pro6.0

From the Publisher

Introduces marketing from a practical, real-world perspective. Fosters the development of students' decision-making skills through the presentation of the most important current trends in marketing thought and practice in an accessible manner.

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