Style & Strategy is a powerful resource for working with language-based materials in the 21st century. Style & Strategy covers accurate, clear, and versatile writing; solid argumentation; and engaging oral-visual presentations. It's useful for writers, editors, and orators at all levels. Strategically craft powerful messages that resonate with intended audiences. Improve AI output. There's something here for everyone.

If you liked Elements of Style (Strunk 1918), you will LOVE this.

22 points on accuracy help you master English syntax. Today's most common errors covered. Ample exercises and quizzes.
6 tips for sentence manipulation. Build powerful strategic messages with accuracy and clarity.
Featuring 18 writing styles
- Academic
- Analytical
- Blogging
- Business
- Copywriting
- Creative
- Descriptive
- Expository
- Journalistic
- Narrative
- Oral presentation script
- Personal
- Persuasive
- Review
- Script writing (play or screenplay)
- Summary
- Technical
- Travel
Aristotle's logos, ethos, and pathos provide deeper insights to persuasion
A full discussion of argument structure helps ensure your arguments land with persuasive power
Coverage of narrative elements and delivery tips for oral presentations empowers your speeches
Best practices for slide deck construction and delivery optimize audience engagement and impact

It's all here. Don't be without this essential resource.

Answer key separate.

About the Author

Michele Poff holds a PhD in Communication from University of Washington, a MA in Applied Linguistics from Portland State University, and a BA in English literature from University of California, Berkeley. Her research focused on genre analysis and persuasion. She taught university writing and grammar, argumentation, and public speaking for many years before working as a professional writer and editor for 14 years. Style & Strategy reflects insights and techniques she learned in her advanced academic programs and regularly used to strengthen others' compositional output.

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We first started out as ?The Paperback Exchange,? a chain of physical bookstores where we would part exchange your beloved books for new stories to transport you to faraway places. However, as shopping started to evolve to online shops and marketplaces, we bid our stores goodbye to become ?PBShop.? This transition has only allowed us to blossom as we now ship thousands of titles to book lovers across the globe. We pride ourselves in being a community of local book lovers which allows our passion and devotion to shine in everything we do. In 2020 we not only celebrated our 20th birthday but our 1st birthday as being completely employee owned after becoming an E.O.T in September 2019. We are proud to be different and embrace standing apart on a book mountain by working from a virtual inventory which allows us to provide thousands of books that may be difficult to get for your bookshelf or your studies. Working with a number of different suppliers allows us to explore other avenues such as puzzles, sheet music and even stationery so we really do have something for everyone. Life is about being versatile in all realms of existence. If this is your first visit or you are a returning customer, we would like to welcome you to the PBShop family, for there is no friend as loyal as a book. We are a company who put our customers at the centre of everything we do as we understand the importance of reading because once you learn to read, you will forever be free. There are a whole lot of things in this world of ours that we are yet to explore, which is why we will forever inspire curious minds.

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