Subscribe Now!: Building Arts Audiences Through Dynamic Subscription Promotion
Language: English
Published by Theatre Communications Group, 1981
- Softcover
- Used
Seller: Austin Goodwill 1101, Austin, TX, U.S.A.Austin Goodwill 1101
AbeBooks seller since May 21, 2021
Condition: Used - Good
US$ 5.00
Quantity: 1 available
Add to basketItem description from seller
Book shows general signs of use and handling. May have light wear on the cover or edges and minimal writing or highlighting. Binding remains tight, and pages are clean and readable.
Seller Inventory # CTXV.0930452011.G
- Title
- Subscribe Now!: Building Arts Audiences Through Dynamic Subscription Promotion
- Author
- Newman, Danny
- Publisher
- Theatre Communications Group
- Publication year
- 1981
- Condition
- good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0930452011
- ISBN 13
- 9780930452018
- Edition
- 3rd Edition
I think of this book as a succession of topics or essays, providing not only the rationale and the tools for a practical approach to audience development, but a considerable quotient of evangelism, too. For my experience has taught me that the inspirational factor—the leap to faith with a newly shared vision of what is possible—causes those who had previously feared failure to find the confidence to move forward boldly, purposefully and successfully.
—Danny Newman, on Subscribe Now!
"Synopsis" may belong to another edition of this title.
About the Author
Danny Newman (1919–2007) was a press agent, promoter, and manager on behalf of a range of performing arts projects for a half-century. From 1961–1981, Newman served as audience development consultant to the Ford Foundation and Theatre Communications Group. He was also the long-time press agent for the Lyric Opera of Chicago, from its founding in 1954 until his retirement in 2002.
"About the title" may belong to another edition of this title.
Austin Goodwill 1101
Austin, TX, U.S.A.
AbeBooks seller since May 21, 2021
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