The Success Effect : Uncommon Conversations with America's Business Trailblazers

This compulsively readable collection features not only corporate success stories, but those from entertainment, sports, the military, small business, philanthropy, and entrepreneurship. Through his unorthodox interview style, John Eckberg elicits revealing commentary and off-the-cuff answers from America s best business minds before they have the chance to formulate a generic response. The results are extraordinary and often completely unexpected, penetrating what would normally be a closed shop of intellect, insight, and innovation. Instead of sound bites and PR spin, readers receive unparalleled perspective and compelling life lessons. Details like what music the interviewees are listening to and which books are on their nightstands add a delightfully human touch to each profile.

John Eckberg is a modern-day Napoleon Hill.”
Jack Warkenthien, host of BizRadio Network’s Where Main Street Meets Wall Street”

What a fascinating, enlightening collection of interviews containing the essence of each notable contribution cuts right to the chase! A library of insights in one volume.”
Dr. Stephen R. Covey, The 7 Habits of Highly Effective People and The 8th Habit: From Effectiveness to Greatness

John Eckberg is one of Gannett’s most highly regarded business reporters and this lucid and powerful book shows you why. Read this book and succeed.”
New York Times bestselling authors Julia Sokol and Steven Carter, Men Who Can’t Love and Help, I’m in Love with a Narcissist!

The Success Effect is one of those rare books that you can read and then apply directly to your life.”
New York Times bestselling author Martin Yate, Knock em Dead: The Ultimate Job Search Guide<

The best way to learn about how the business world really works is through storytelling, and John Eckberg’s highly readable CEO snapshots teach a lot in a very short time. Fresh, entertaining and well written.”
New York Times bestselling author Stephen Pollan, Die Broke and Second Acts

The essence of business will always be about people, and the Success Effect offers page after page of suggestions on how to motivate and inspire people whether customer or staff from some of the best minds in business today.”
Robert J. Herbold, former COO, Microsoft

It would not surprise me in the least to see The Success Effect, John Eckberg’s delightfully useful collection of CEO profiles, make some of the nation’s business bestseller lists this year. I wish I’d thought of it myself.”
New York Times bestselling author Hale Dwoskin, The Sedona Method and Happiness is Free and its Easier than you Think

A really interesting book. Candid and alive, and one in which you’ll find some real gems to help you succeed in your heart’s quest in life.”
Midwest Book Review