Successful Communication for Business and Management

Malra Treece,Betty A. Kleen

ISBN 10: 0134666828 / ISBN 13: 9780134666822

Published by Prentice Hall November 1997, 1997

About this Item

Seller Inventory # 461036

Bibliographic Details

• Title: Successful Communication for Business and Management
• Publisher: Prentice Hall November 1997
• Publication Date: 1997
• Language: English
• ISBN 10: 0134666828
• ISBN 13: 9780134666822
• Binding: Hardcover
• Condition: Good
• Seller catalogs:
  • Business, Economics & Finance

About this title

Synopsis

Emphasizing the interrelated nature of all communication: business and personal, verbal and kinesics (body language), Treece (U. of Memphis) and Kleen (Nicholas State U.) in this edition accent the latest technology, intercultural communication, collaborative writing, ethics, and etiquette. Chapters include cases and exercises. Available supplements include: an instructors' manual/test item file, computer custom test (Windows version), and visual aids. Annotation c. by Book News, Inc., Portland, Or.

From the Back Cover

This comprehensive treatment of communication principles is applied to letters, memos, reports, employment letters and resumes, and oral, nonverbal, and intercultural communication. The author presents theory, techniques, and applications to teach readers how to solve business and personal communication problems with an emphasis on effectiveness and ethics. The book is based on the premise that all elements of communication are interrelated and that the transmission and reception of meaning affect behavior. Easy-to-follow writing style along with a clear discussion of principles that includes many applications. The seventh edition of Successful Communication for Business and Management has been revised to include a reduction in the number of chapters from 21 to 18. The overall presentation has been updated where appropriate. And, the discussion of technology now reflects the latest changes in both technology that is available and the manner in which is it properly used. An essential communications reference book for every professional.