The Super Dad Myth

Calling All Dads: We are losing the attention war.

The celebrity culture-flashy wealth, fast cars, wild parties, designer brands, social media fame, explicit music, and impossible physical standards-is winning the attention war for our kids' hearts and minds. Today's teenager spends three times more time glued to a screen than interacting with their own dad, every single day. Sadly, too many dads are caught in the same trap, scrolling through life while the moments that matter most slip quietly away.

The Super Dad Myth is a wake-up call for everyday dads who want to keep their kids grounded, productive, and emotionally steady-but know they can't outmatch social media with wishful thinking.

Silence is surrender. In today's attention economy, the interest doesn't ask for permission-it takes over, one click, one scroll, one algorithm at a time, shaping the person your child will become.

Designed for dads with little margin and a lot on their plate, this book delivers practical tools to help you cut through the noise, reclaim your role, and build the kind of relationship with your child that no algorithm can replace.

The parental choice is yours: Step and lead-or step aside and let the culture do it for you.

J. Robb Cruser and his wife are the parents of five children and live on St. Simons Island, Georgia. He is a graduate of the College of William and Mary in Williamsburg, Virginia, and Emory University School of Law.