Sure to Rise: The Edmonds story

Wolfe, Richard; Parsonson, Kate; Alsop, Peter

Language: English

Published by Canterbury University Press, Christchurch, 2023

1988503310 / 9781988503318

  • Hardcover
  • Used
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Seller: The Secret Bookshop, Tararua, New ZealandThe Secret Bookshop

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Hardcover

Condition: Used - As new

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Item description from seller

As New. Edmonds is one of New Zealand's best-known brands - its radiant sun and 'Sure to Rise' promise have embellished baking powder labels and the much-loved Edmonds Cookery Book for over a hundred years and are now embedded in our popular culture. The man behind the company, Thomas Edmonds, came to New Zealand with his wife Jane in 1879. While running a modest grocery store in Christchurch, he expanded into making baking powder. As his most famous product took off, he built new premises, the last of them the Art Deco factory with its nationally admired gardens. Thomas embraced new advertising and marketing techniques and ensured progressive working conditions for his loyal staff. A generous benefactor, he gave his city some of its landmark buildings. This is the story of a man from humble beginnings who, thanks to hard work, creativity and persistence, and with considerable support from his wife, created an iconic business. Richly illustrated, 'Sure to Rise' is a fascinating slice of New Zealand's social and culinary history.…

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Title
Sure to Rise: The Edmonds story
Author
Wolfe, Richard; Parsonson, Kate; Alsop, Peter
Publisher
Canterbury University Press, Christchurch
Publication year
2023
Condition
As New
Binding
Hardcover
Language
English
ISBN 10
1988503310
ISBN 13
9781988503318
Dimensions
4to - over 9¾ - 12" tall
Seller catalogs
Aotearoa, New Zealand, Food & Wine, History

The Secret Bookshop

Tararua, New Zealand

5-star seller

AbeBooks seller since January 11, 2016

Shipping rates from New Zealand to U.S.A.

Item10 to 21 business days7 to 14 business days
First itemUS$ 32.00US$ 73.00
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Store description

Where some of the best books in New Zealand hide. Fantastic range of NZ history, Military History, Collectible fiction, Rare and out of print books and some modern popular books.

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Religion, General History, General Non-fiction, Collectible Fiction. Signed first editions, New Zealand and Australian Non Fiction

Seller's business information

The Barn Smith Limited

70, Wakeman Street
Pahiatua, New Zealand 4910

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