How to Be Sustainable: Business Strategies for Leading Change (Paperback or Softback)

WINNER: Goody Business Book Award 2025 - Business - Environment

Is your sustainability strategy bold enough to drive real impact, or is it just ticking boxes?

How to Be Sustainable is a practical guide for senior leaders, CSOs and board-level professionals who want to lead with purpose and deliver measurable change.

Written by renowned sustainability expert Paolo Taticchi with Melina Corvaglia-Charrey, this book draws on interviews with Chief Sustainability Officers from global organizations including Enel Group, Microsoft, Canon and Sage. It explores what sets high-impact sustainability strategies apart and how others can close the gap.

You'll learn how to:

- Build sustainability plans that go beyond compliance and drive long-term value
- Align environmental goals with commercial performance, governance and stakeholder demands
- Integrate net zero commitments and carbon targets into strategy and reporting
- Elevate the CSO role while building leadership accountability and internal engagement

Featuring real-world case studies, frameworks and practical tools, How to Be Sustainable helps you lead a future-ready organization that's both commercially resilient and environmentally responsible.

Themes include: sustainability leadership, ESG strategy, long-term value, net zero, carbon targets, responsible business

Paolo Taticchi is Professor in Strategy and Sustainability and the Co-Director of the Centre for Sustainable Business at University College London, School of Management.
He is a prominent sustainability expert, speaker and consultant working with corporates and governments around the world. He is based in London, UK.