Title: Synconomy: Adding value in a world of continuously connected business
Publisher: Palgrave Macmillan
Publication Date: 2003
Language: English
ISBN 10: 1349510521
ISBN 13: 9781349510528
Binding: Paperback / softback
Condition: New
Weight: 376 grams

About this title

Synopsis

Synconomy argues that the operating state of a firm has a synergistic relationship with the behaviour of the entire marketplace. This will be important in order to understand the value of the firm and predict its performance. The book will explore the business conditions of an ever-more interoperating global economic marketplace in which companies, customers and competitors collaborate on many issues. The book proposes a new approach to measuring value in this inter-connected global framework.

About the Author

JOSEPH A. DIVANNA is an independent author, consultant and global public speaker based in Cambridge, England, where he researches the nature of business over the last ten centuries. A thought leader and reengineering practitioner formerly with CSC Index's Research and Advisory Services, he is currently CEO of Maris Strategies Ltd.

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