Title: TRAVAIL INDEPENDANT : CONDAMNATION OU RESSUITE DANS LA VIE ?: Communication de bouche-�-oreille chez la vendeuse d?�pices, profil psychologique chez le vendeur de friperie (French Edition)
Publisher: �ditions universitaires europ�ennes
Publication Date: 2024
Language: French
ISBN 10: 6206719235
ISBN 13: 9786206719236
Binding: Soft cover
Condition: New

About this title

Synopsis

Le pr�sent papier est un ensemble de recherches port�es sur l’activit� professionnelle du travailleur ind�pendant encore incomprise voire m�pris�e en Afrique et sp�cifiquement au Gabon. A travers l’�tude des facteurs tels que la mauvaise communication de bouche-�-oreille, le profil psychologique inadapt�, et les TMS alt�rant l’activit� professionnelle des travailleurs ind�pendants, nous avons appr�ci� les liens qu’entretiennent ces facteurs avec la performance, la gestion de la charge cognitive et la satisfaction au travail. Les vendeuses d’�pices, les vendeurs de friperie et les conducteurs de poids lourd ont particip� � nos diff�rentes recherches. Les r�sultats prouvent que la cr�dibilit� du message traditionnel influence la fixation du prix du produit chez la vendeuse d’�pices, que les profils conscience et n�vrosisme favorisent une gestion efficace dans la vente de friperie et que la gestion des TMS n’influence pas la satisfaction du conducteur de poids lourd.

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