Tap the Big Idea: Creating a New Category in the World's (Second) Oldest Industry

Buckle up and get ready for a raw, unfiltered ride as Josh Goodman goes from being a guy who couldn't get a drink in a busy bar to building a multimillion-dollar technology company that lets guests pour their own beer, wine, and cocktails and pay by the ounce.

Travel with Goodman to Ireland, where he spent a week driving around the entire country to secure his first business partners—who eventually tried to put him out of business. Then, visit northern Austria and discover how he landed the deal that brought his business back to life.

With the wisdom of experience and the entertainment of his most desperate hours—like when he shaved his head, intending to become a professional fighter to literally fight his way out of debt—Goodman tells a story of entrepreneurism like no other. With Tap the Big Idea, you’ll laugh almost as much as you’ll learn about building a business.

Josh Goodman is the Founder & CEO of PourMyBeer, the world's leading self-pour technology company. Named among Forbes' Next 1000 CEOs to Watch, he has been profiled on Bloomberg, Cheddar, Thrive Global, Fox News, CNN, and CNBC's On the Money.
 
In 2014, the company was over $100,000 in debt with one employee (him). Six years later, the venture had sold and installed over 8,000 self-pour taps in twenty-three countries and had been listed in Inc's 5000 Fastest Growing Companies. In September of 2020, Goodman sold 25 percent of PourMyBeer to Coca-Cola Europacific Partners.
 
Goodman now lives in the Philadelphia suburbs, where he and his wife are raising their two kids and a golden doodle.