Technology Strategy for Managers and Entrepreneurs
Language: English
Published by Pearson (edition 1), 2008
- Softcover
- Used

Seller: BooksRun, Philadelphia, PA, U.S.A.BooksRun
AbeBooks seller since February 2, 2016
Condition: Used - Very good
US$ 5.90
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Add to basketItem description from seller
Seller Inventory # 0131879324-11-1
- Title
- Technology Strategy for Managers and Entrepreneurs
- Author
- Shane, Scott
- Publisher
- Pearson (edition 1)
- Publication year
- 2008
- Condition
- Very Good
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0131879324
- ISBN 13
- 9780131879324
- Edition
- 1.
For undergraduate and graduate courses in technology strategy, management of innovation and technology, technology entrepreneurship, and engineering management.
This book emphasizes how the future manager or entrepreneur can use strategic management of innovation and technology to enhance firm performance. It helps students to understand the process of technological change; the ways that firms come up with innovations; the strategies that firms use to benefit from innovation; and the process of formulating technology strategy.
"Synopsis" may belong to another edition of this title.
BooksRun
Philadelphia, PA, U.S.A.
AbeBooks seller since February 2, 2016
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