Technology Strategy for Managers and Entrepreneurs
Language: English
Published by Pearson, 2008
- Softcover
- Used
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)
AbeBooks seller since December 20, 2007
Condition: Used - Good
US$ 5.51
Quantity: 1 available
Add to basketItem description from seller
Seller Inventory # 00104463336
- Title
- Technology Strategy for Managers and Entrepreneurs
- Author
- Shane, Scott
- Publisher
- Pearson
- Publication year
- 2008
- Condition
- Good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0131879324
- ISBN 13
- 9780131879324
For undergraduate and graduate courses in technology strategy, management of innovation and technology, technology entrepreneurship, and engineering management.
This book emphasizes how the future manager or entrepreneur can use strategic management of innovation and technology to enhance firm performance. It helps students to understand the process of technological change; the ways that firms come up with innovations; the strategies that firms use to benefit from innovation; and the process of formulating technology strategy.
"Synopsis" may belong to another edition of this title.
World of Books (was SecondSale)
Montgomery, IL, U.S.A.
AbeBooks seller since December 20, 2007
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SBYB, Inc.
900 Knell Rd
Montgomery, IL U.S.A. 60538
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