Testing 1 - 2 - 3: Experimental Design with Applications in Marketing and Service Operations

Language: English

Published by STANFORD BUSINESS BOOKS, 2007

0804756120 / 9780804756129

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Seller: moluna, Greven, Germanymoluna

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This book gives students, practitioners, and managers a set of practical and valuable tools for designing and analyzing experiments, emphasizing applications in marketing and service operations such as website design, direct mail campaigns, and in-store tes.

Seller Inventory # 595015380

Title
Testing 1 - 2 - 3: Experimental Design with Applications in Marketing and Service Operations
Author
Johannes Ledolter|Arthur J. Swersey
Publisher
STANFORD BUSINESS BOOKS
Publication year
2007
Condition
New
Binding
Gebunden
Language
English
ISBN 10
0804756120
ISBN 13
9780804756129

moluna

Greven, Germany

5-star seller

AbeBooks seller since July 9, 2020

Shipping rates from Germany to U.S.A.

Item26 to 60 business days26 to 60 business days
First itemUS$ 55.74US$ 55.74
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Moluna GmbH

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Greven, Germany 48268