Theatre Management : A Successful Guide to Producing Plays on Commercial and Non-Profit Stages

This book is a hands-on overview of producing and theatre management. It is designed for everyone from the artist who wants a better perspective of producing to the theatre management professional who would like a different view of his or her daily tasks to the non-theatre practitioner who may be considering a theatrical investment. This innovative, practical and concise text gives step-by-step instructions on how to produce a play on any stage, for commercial or non-profit productions.

The book is designed with both the novice and experienced producer in mind. The novice will find a thorough yet easy to understand introduction to the fundamentals of producing: legal management, financial management, personnel, networking, strategic planning, marketing, fund raising, leadership and time management. At the same time, the more experienced producer will find a fresh and innovative approach to these fundamentals as well as more in-depth guidance through eleven hands-on appendices which cover everything including: limited partnership agreements, house management, organizational by-laws, program and even playbill design. All of this information is presented in a concise, easy-to-read and innovative style, complete with intriguing production photographs from a selection of Broadway, regional theatre, touring and college productions.

Kevin Marshall is an associate professor of theatre at the University of Alabama, where he is the Director of the graduate Theatre Management/Arts Administration program that is jointly sponsored by the University of Alabama and the Alabama Shakespeare Festival. He holds a Master of Fine Arts degree in Directing from Ohio University and a Bachelor of Arts degree in Speech and Theatre from William Paterson College. His students work in professional theatres and theatre agencies throughout the industry, including Roundabout on Broadway, the Manhattan Touring Club, the Theatre Communications Guild, Spoleto Festival, and the National Touring Companies of "Les Miserables" and "Beauty and the Beast."

Suzanne Carmack Celentano is an adjunct instructor with St. Louis University and a noted lecturer, speaker and consultant in the field of arts administration. Her work in marketing, development and financial management has taken her to virtually every size of arts organization, such as Spoleto Festival USA, The Alabama Shakespeare Festival, and the Charleston Stage Company of South Carolina. She has a degree in Arts Administration from the professional training cooperative between the University of Alabama and the Alabama Shakespeare Festival. She has served on the adjunct faculties of the College of Charleston, Limestone College and Trident Technical College.