Present work was undertaken as a research project requirement for completing the post graduate degree in Agricultural Extension. Analysis of contents developed by former students at Agricultural Extension Department of Baba Raghava Dass Post Graduate College, Deoria (UP) of India was done as a case study. This book may be helpful for the students of Agricultural Extension and Communication Research for conducting the other researches on related topics. The findings published in this book may be helpful for the administrators of rural development programmes as well as policymakers. Readers will understand the content analysis methods in communication research step by step so that newspapers on agricultural subjects as well as agricultural magazines may be analysed to understand the nature of the contents provided in such publications.

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