“Think outside the box” is perhaps the dumbest premise we’ve ever sold to people. Yet, everyday, we hear people say this overused cliché. We’ve been told that if we take our minds to a different place, to get out of our ordinary ho-hum lives, remove all the walls, barriers, rules and constraints then the gates of creativity will open up and we’ll discover our creative selves. It’s good in theory but doesn’t work.
Every day, in business and in life, we are faced with a huge number of constraints. Yet, we still have to deliver and get the job done. The key to creative problem solving and innovation isn’t to imagine no limits or constraints. The truth is that limits and constraints are the very catalysts for creativity and innovative thinking.
This is the message in Jeff’s book "Think Inside The Bottle." One big key to success is being able to work with constraints, and use what you’ve got to accomplish more. How do we do this?
Like most things there’s a step-by-step process one should follow in order to achieve greater success. It doesn’t just happen. When this process is repeated over and over and becomes a habit, then that’s when you’re able to use constraints to your advantage, achieve more and become more successful.
With over 20 years experience as both a professional magician and Impossible Bottle artist, Jeff shares his real life thought process on how to work with constraints, think differently and more creatively. You’ll learn how to make your seemingly impossible into actual accomplishment.
Here’s what else you’ll learn in his book.
• How to overcome the self-imposed barrier of excuses.
• How to get past limited thinking to create solutions and opportunities.
• How to tap into your own creativity (even if you don’t think you’re creative).
• How to achieve more than you thought possible.
• How to create ongoing success as a way of working and life.
Nearly seven years after earning his undergraduate degree in Business Management from Northeastern Illinois University and working in sales for a Fortune 500 corporation, Jeff Scanlan decided to leave the mainstream business world to pursue his lifelong passion of performing magic. Combining magic skills and his love of sports, Jeff crafted his unique brand of sports-themed magic and became known as America’s Sports Magician where he performed for numerous professional teams, athletes and fortune 500 companies. Borrowing on his desire to continuously challenge himself and create new and amazing pieces of magic, Jeff taught himself the rare skill of creating Impossible Bottles whereby he has perfected the art of placing improbable and seemingly impossible items inside everyday glass bottles. Jeff’s art and magic has been featured in several media formats and have garnered him an international clientele. Having learned countless problem-solving lessons in pursuit of his passion for magic and other feats of performing the impossible, Jeff’s desire is to share his experiences and translate them into “real world” problem solving techniques. Jeff is a native of the Chicagoland area who recently relocated to Mesa, Arizona where he resides with his wife and daughter.
