A balanced introduction to basic theories and principles of communication
Thinking Through Communication covers a full range of topics–from the history of communication study to the methods used by current communications scholars to understand human interaction. The text explores communication in a variety of traditional contexts: interpersonal, group, organizational, public, intercultural, and computer-mediated.
Written in a clear, lively style, this text helps both majors and non-majors develop a better understanding of communication as a field of study.
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Learning Goals
Upon completing this book, readers will be able to:
- Understand basic communications theories and principles
- Explore the effects of new media on communication
- Understand the relationship between gender and communication
Note: MySearchLab does not come automatically packaged with this text. To purchase MySearchLab, please visitwww.mysearchlab.com or you can purchase a ValuePack of the text + MySearchLab (at no additional cost): ValuePack ISBN-10: 0133841294 / ValuePack ISBN-13: 9780133841299.
We use it every day. It can be interpersonal, nonverbal, group, public, or even electronic. And we could all probably benefit from a lesson on ways to use it more effectively. So what is it? Communication. And this book is intended to be the lesson we need, as it reveals and explains the language, codes, creativity, technology and skills of which effective, clear communication is made. This coherent, clear book provides an excellent and balanced introduction to basic theories and principles of communication. It covers a full range of topics-- from the history of communication study to the efforts of communication scholars, with nearly half of its coverage devoted to contexts of communication. The author asks readers to rediscover the daily process of communication and to think about it in systematic ways. Anyone concerned with communicating effectively.