Third Generation R&D: Managing the Link to Corporate Strategy
Philip A. Roussel; Kamal N. Saad; Tamara J. Erickson
Language: English
Published by Harvard Business Review Press, Boston, Massachusetts, U.S.A., 1991
- Hardcover
- Used
Condition: Used - Fine
US$ 20.00
Quantity: 1 available
Add to basketSeller Inventory # 121675
- Title
- Third Generation R&D: Managing the Link to Corporate Strategy
- Author
- Philip A. Roussel; Kamal N. Saad; Tamara J. Erickson
- Publisher
- Harvard Business Review Press, Boston, Massachusetts, U.S.A.
- Publication year
- 1991
- Condition
- Fine
- Dust jacket
- Fine
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0875842526
- ISBN 13
- 9780875842523
- Edition
- 1991 Edition
Written by three senior consultants from Arthur D. Little, this book provides managers with a new approach that will make R&D a truly competitive weapon. Relates how R&D management has evolved from the naive strategy of hope approach of the 1950s and 1960s, when companies spent lavishly in the vague expectation that something good would result, to the more systematic approach of the past two decades. The third generation of R&D is a pragmatic method for linking R&D to long-term business planning. It shows managers how to: integrate technology and research capabilities with overall management and strategy; break down organizational barriers that isolate R&D from the rest of the company; foster a spirit of partnership and trust between R&D and other units; and create managed portfolios of R&D projects that match corporate goals.
"Synopsis" may belong to another edition of this title.
Shipping rates within U.S.A.
| Item | 5 to 14 business days | 3 to 6 business days |
|---|---|---|
| First item | US$ 6.75 | US$ 12.00 |
Payment methods
- Cash
- Check
- Money Order
Store description
We have been in the bookselling business for over 25 years and have collected for over 50 years. We frequently are called on to do appraisals - institutional and private libraries - and give talks all over the country on collecting for pleasure and profit to civic groups, art leagues, historical societies, etc.
Specialty
20th Century American Literature, Southern Regional - Georgiana, Mystery, Architecture, Exploration and Travel, Presidential, 19th and 20th Century English Literature, Cookbooks, Civil War, Sports - Golf, Football, Baseball, Basketball, TennisSeller's business information
M & M Books
GA, U.S.A.
Terms of sale
Georgia residents please add 7% sales tax. Please include $5.00 (US) for media
mail within USA: $1.00 more for each additional item. Books are sent via US
Postal Service unless other arrangements are requested. For INTERNATIONAL
PURCHASES, PLEASE contact M & M Books at mandmbks@gmail.com at the time of your
order and we will email you the exact cost quoted us by the shipping agency.
NOTE: USPS NO LONGER SHIPS SURFACE MAIL TO OVERSEAS. We will ship GLOBAL
PRIORITY where possible, minimum charge of $11.00, maximum weight 4 pounds. For
packages over 4 pounds, we will contact you via email with exact charges. If
your book order is heavy or oversized, we will contact you to let you know extra
shipping is required. We accept US and international money orders. Checks
accepted on US Banks, subject to a waiting period for the check to clear before
book(s) will be shipped. Dan Maxey, 105 Manorhaven Court, Athens, Georgia 30606-
4474, mandmbks@gmail.com 706-340-5097. Any returns must occur within 5 days
of receiving the item.
Shipping terms
Please include $5.00 (US) for media mail within USA, 5-14 days; $1.00 more for each additional item. Books are sent via US Postal Service unless other arrangements are requested. For INTERNATIONAL PURCHASES, PLEASE contact M & M Books at mandmbks@gmail.com at the time of your order and we will email you the exact cost quoted us by the shipping agency. NOTE: USPS NO LONGER SHIPS SURFACE MAIL TO OVERSEAS. We will ship GLOBAL PRIORITY where possible, minimum charge of $11.00, maximum weight 4 pounds. For packages over 4 pounds, we will contact you via email with exact charges. Georgia residents please add 7% sales tax. If your book order is heavy or oversized, we will contact you to let you know extra shipping is required.