The Three-Legged Stool

Drawing on his thirty-eight years with Baldor Electric, one of America's more successful companies, Roland S. Boreham, Jr., brings his experience and erudition to print, making his and his company's winning philosophy available for the first time to other leaders and companies, both large and small.



Focusing primarily in turn on the three strongest constituencies of any business - customers, employees, and owners/shareholders - Mr. Boreham takes his reader through the steps necessary to build and maintain solid, long-term working relationships.



Whether describing how to achieve a competitive edge with customers, or the importance of providing employees with meaningful work, or how to identify the common desires of owners/shareholders, the author writes in a language that everyone can understand. His entertaining examples drawing on the wit and wisdom of business greats such as Peter Drucker, Warren Buffet, Sam Walton, and popular culture hero Will Rogers. Mr. Boreham suggests that once the building blocks for sound relationships with the three constituencies are in place, profits will follow.



Whether your company is a multi-national corporation or a four-person widget producing office, it will undoubtedly benefit from the sound business practices outlined in The Three-Legged Stool.

Roland S. Boreham, Jr., has achieved the American Dream. He has been Chairman of the Board of Baldor Electric Company since 1981. He joined the company in 1961 as Vice President of Sales, moving to Executive Vice President in 1970, President in 1975, and in 1978, he was named Chief Executive Officer.

A native of Los Angeles, Mr. Boreham holds a Bachelor's Degree in Physics and Meteorology from UCLA and has completed graduate studies in electrical engineering from UCLA.

Mr. Borehams's business skills and philanthropy have earned him honorary doctorates from colleges in Oklahoma and Arkansas. He has served on the Board of Trustees of Sparks Regional Medical Center, the Salvation Army, and the American Heart Association. He is currently a director of USA Truck, Bost Human Development,

Westark Community College Foundation, the Old Fort Museum and the United Way. He is a charter member and former board member of the American Business Conference and a former commissioner of the Governor's Commission on Adult Literacy.

Mr. Boreham resides in Fort Smith, Arkansas, with his wife, Judy. He has two daughters, Debe and Kate, and four grandchildren. The Three-Legged Stool is his first book.