The Only Three Questions That Count: Investing by Knowing What Others Don't

The Only Three Questions That Count is the first book to show you how to think about investing for yourself and develop innovative ways to understand and profit from the markets. The only way to consistently beat the markets is by knowing something others don’t know. This book will show you how to do just that by using three simple questions. You’ll see why CNBC’s Mad Money host and money manager James J. Cramer says, "I believe that reading his book may be the single best thing you could do this year to make yourself a better investor.

In The Only Three Questions That Count, Ken Fisher challenges the conventional wisdoms of investing, overturns glib theories with hard facts, and blows up complacent beliefs about money and the markets. Ultimately, he says, the key to successful investing is daring to challenge yourself and whatever you believe to be true. Packed with more than 100 visuals, usable tools, and a glossary, The Only Three Questions That Count is an entertaining and educational experience in the markets unlike any other, giving you an opportunity to reap the huge rewards that only the markets can offer.

Ken Fisher is best known for his prestigious "Portfolio Strategy" column in Forbes magazine, where his twenty-four year tenure of high-profile calls makes him the fourth longest-running columnist in Forbes' 90-year history. Ken is the founder, Chairman, and CEO of Fisher Investments—an independent, global money management firm with over $45 billion under management—and has appeared in most major American finance or business periodicals. He is also the author of the new investment book, The Ten Roads to Riches, from Wiley.

Jennifer Chou is a Research Analyst of global capital markets and macroeconomics at Fisher Investments. She graduated from the University of California with a BS in finance.

Lara Hoffmans is a Research Analyst at Fisher Investments. She graduated from the University of Notre Dame with a BA in theatre.