Synopsis
Did you ever have a hunch? What did you do about it? Tinker tells the story of Susan Trivers’ hunch and how the results of the experiment she created to test that hunch led to 24 years-and-counting of successful entrepreneurship. Trivers urges business owners to trust their own hunches, because hunches bubble up from deep knowledge and expertise. Hunches aren’t random and if the owner is paying attention to their innermost thoughts, they will identify their hunches. The hunches you want to explore are about a result or outcome that would greatly increase the success of the company. Whether it’s about a product line, an innovative customer service practice or financial decisions, your hunches contain important seeds for exceptional success. The single biggest barrier to success is a failure of imagination. Trivers shares her 3-T model for use in every business: Trust It, Try It, Tinker with It. The checklist for True Growth practices helps the owner invest time and money in ways that maximize revenue, profit and owner wealth. Get suggestions for Tinkering in your own business. The outcome of a few months of hunches, experiments and tinkering is to create ongoing streams of revenue and profit, for a powerful and satisfying lifestyle. If you, the business owner, aren’t living the life you imagined when you started your company, Tinker will inspire you to make the decisions that will produce the life you dream of.
About the Author
Susan Trivers founded Trivers Consulting Group in 2000. Since then she has helped hundreds of companies capitalize on their current buyers, current offerings and current employees. Her Vision: Every business owner builds value and wealth as soon as possible and for as long as possible. Her values: honesty, integrity, high value. Trivers works with owners and executives to apply an extreme degree of focus on driving revenue. Her approach is holistic, because revenue growth is a systems issue, not a sales issue. The response has been overwhelmingly positive. Businesses enjoy dramatic revenue growth with more profits flowing to the bottom line. Trivers was previously the owner of Cafe Aurora in Alexandria, VA. It was there she had a hunch, did and experiment and created astonishing results. This book tells her "soup story" and how the lessons learned from that hunch, experiment and tinkering can be applied to every company in every industry.
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