This book explores the development and use of explicit models in management science, bridging the gap between "hard" and "soft" OR/MS. It emphasizes modelling rather than mathematics and places management science within a framework which is defensible in the face of attacks on rational methods in business. It discusses soft OR/MS and hard OR/MS and then compares the two. Written in a non-technical style, providing an excellent introduction to the field.

About the Author

Mike Pidd is Professor of Management Science at Lancaster University. He has published many books, articles and papers. He is well known as the author of Computer Simulation in Management Science (John Wiley) which is now in its third edition.

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