The Tourism Education Futures Initiative: Activating Change in Tourism Education

The world faces many challenges, and one of the most important is creating the leaders of tomorrow. The Tourism Education Futures Initiative (TEFI) represents the collective effort of a group of innovative, thoughtful and committed scholars and industry leaders seeking to provide vision, knowledge, and a framework for tourism education programs that promote global citizenship and optimism for a better world. This book consolidates some of the work of the TEFI members as it seeks to be the leading, forward-looking network that inspires, informs and supports tourism educators and students to passionately and courageously transform the world for the better. It makes the case for why change is needed, and how tourism educators can respond to that change with values-based tools and strategies. The book contains papers published in special TEFI issues of Journal of Teaching in Travel & Tourism (JTTT), which explore and question some of the most important theoretical, conceptual and practical topics and its interdisciplinary perspectives. The book ends with ways to move forward so that tourism graduates make a real difference in the world and live lives of consequence. Tourism educators worldwide will find that this volume both provides tools to use in their teaching and also make their own critical shifts to prepare our students to be true destination stewards and responsible global citizens.

This book is a collection of articles from the Journal of Teaching in Travel and Tourism.

Darko Prebežac, is full professor of Tourism Marketing Management and Transportation Management at the University of Zagreb, Faculty of Economics & Business (Croatia). His research interests include marketing management (services, tourism, air transportation, airline companies, airports), transport and tourism and airline industry trends (globalization, consolidation, alliances, strategies and business models).

Christian Schott is a Senior Lecturer in Victoria Business School at Victoria University of Wellington (NZ). His current research interests span: youth travel and self development, sustainable tourism with a particular focus on climate change, and teaching and learning.

Pauline J. Sheldon is a co-founder of TEFI and is Emeritus Professor of tourism at the School of Travel Industry Management, at the University of Hawaii, USA. Her areas of research are sustainable tourism, corporate social responsibility in tourism, wellness tourism, and knowledge management in tourism.