The Trade Trap Format: Hardback

Global business leader Mathias Döpfner offers a “compelling” (Gideon Rachman, chief foreign affairs columnist for Financial Times) and revolutionary road map to reshape global trade, strengthen our democracy, and safeguard our freedoms.

Freedom is on the decline around the world. Autocrats in Europe, Asia, and the Middle East are undermining our open societies, human rights, and the rule of law. The Russian invasion of Ukraine was a wake-up call for the West, but the biggest threat remains China. For two generations, Americans and Europeans have believed that change will come through trade, but instead of dictatorships becoming more like Western democracies, unfettered free trade has strengthened our enemies and undermined our countries. We are caught in a trade trap, faced with the decision to choose either opportunism and submission or opposition and emancipation.

In The Trade Trap, one of the world’s most powerful business leaders traces the rise and costs of Western dependency on China and Russia. And he suggests a radical new approach to free trade: The establishment of a new values-based alliance of democracies. Membership is based on the adherence to three very simple criteria: the rule of law, human rights, and sustainability targets. Countries that comply with these criteria can engage in tariff-free trade with others. Those who don’t will pay prohibitive tariffs.

Sharing the author’s encounters with major global figures including Vladimir Putin, Recep Tayyip Erdogan, George W. Bush, Angela Merkel, Jack Ma, and more, The Trade Trap offers personal insight into the dangerous consequences of doing business with autocrats along with a bold proposal for a values-based trade policy.

Mathias Döpfner is the chairman and CEO of Axel Springer SE, owner of the US media brands Politico, Insider, and Morning Brew, and the largest digital publisher in Europe. He joined the company in 1998 as editor in chief of the German daily Welt and became CEO in 2002. Ever since, he has pushed the digital transformation to defend independent quality journalism. He is a member of the board of directors of Netflix and Warner Music Group, serves on the steering committee of the Bilderberg Meeting, and holds an honorary office on the American Jewish Committee. He studied musicology, German literature, and theatrical arts in Boston and Frankfurt, where he also completed his PhD.