This book features the proceedings of the 8th International Conference of the International Association of Cultural and Digital Tourism (IACuDiT). Held on the Hydra Island in Greece in September 2021, the conference's lead theme was “Transcending Borders in Tourism through Innovation and Cultural Heritage”.

Highlighting the contributions made by numerous writers to the advancement of tourism research, this book presents a critical academic discourse evolving tourism products and services. It also deals with strategies that help stimulate economic innovation and growth, and promote knowledge transfer. Selected chapters also deal with innovation, creativity, and change management in all aspects of tourism, culture, and heritage. A crucial focus is also placed on embracing ICT as a powerful development tool along with strategies and campaigns for smart tourism. It offers numerous examples from the whole spectrum of cultural and heritage tourism, including art, innovations in museum interpretation and collections management, cross-cultural visions, gastronomy, film tourism, dark tourism, sports tourism, and wine tourism.

About the Author

Vicky Katsoni is a Professor in e-Tourism at the Tourism Management Department of the University of West Attica, Athens, Greece. She holds a Ph.D. in Tourism Marketing Management and ICT Applications in Tourism. She is the President of the nonprofit “International Association of Cultural and Digital Tourism” (IACuDiT.org), Director in several European and National research projects such as Horizon 2020, Erasmus + KA2, Cost, etc. Prof. Katsoni has Edited 16 handbooks on Tourism Marketing Management and is a member of editorial boards of several international journals in the field of tourism.

Andreea Claudia Șerban is Professor and Director of Doctoral School of Economics at the Department of Economics and Economic Policies, Faculty of Theoretical and Applied Economics, Bucharest University of Economic Studies, Romania. She is Editor of the Global Journal of Business, Economics and Management, Reviewer, and Member of the editorial boards of someinternational journals. Her areas of research interest include sustainable development, smart development, knowledge economy, labor market, education, and demographic issues.

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