Transnational Management : Text, Cases, and Readings in Cross-Border Management.

Bartlett, Christopher A. and Sumantra Ghoshal:

ISBN 10: 025616553X / ISBN 13: 9780256165531

Published by Chicago, Richard D Irwin, 1995

About this Item

x, 880 pp, marker underlinings, gebraucht, gut erhaltenes Exemplar, good copy, 6842 ISBN 9780256165531 Sprache: Englisch Gewicht in Gramm: 1510.

Seller Inventory # 6082937

Bibliographic Details

• Title: Transnational Management : Text, Cases, and Readings in Cross-Border Management.
• Publisher: Chicago, Richard D Irwin
• Publication Date: 1995
• Language: English
• ISBN 10: 025616553X
• ISBN 13: 9780256165531
• Binding: Gr.-8°, Hardcover/Pappeinband
• Edition: 2nd Edition.
• Condition: Gut
• Seller catalogs:
  • Management

About this title

Synopsis

TRANSNATIONAL MANAGEMENT focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries. The purpose of this book is to provide a conceptual framework of the interplay between the multinational corporation, the countries in which it does business, and the competitive environment in which it operates. Through text narrative, cases, and readings, the authors skillfully examine the development of strategy, organizational capabilities, and management challenges for operating in the global economy.

About the Author

Christopher Bartlett is the Daewoo Professor of Business Administration and Chair of the Program for Global Leadership at Harvard Business School.