Treadside Manner: Confessions of a Serial Personal Trainer

Treadside Manner is a compilation of business advice and stories from the first 26 years of my career in the personal training industry.

Greg Justice, MA, is an international best-selling author, speaker, and fitness entrepreneur. He opened AYC Health & Fitness, Kansas City's original personal training center, in May 1986, and has personally trained more than 46,000 one-on-one sessions. Today, AYC Health & Fitness specializes in corporate wellness and personal training. Greg holds a master's degree in HPER (exercise science) (1986) and a bachelor's degree in Health & Physical Education (1983) from Morehead State University, Morehead, KY. He has worked with athletes and non-athletes of all ages and physical abilities and has served as a conditioning coach at the collegiate level, and with the Kansas City Chiefs NFL team. He has been actively involved in the fitness industry for more than a quarter of a century as a club manager, owner, personal fitness trainer, and corporate wellness supervisor. Greg currently serves on the advisory board of two personal training schools. He mentors and instructs trainers through his coaching programs and Corporate Boot Camp System class, which spans nine countries, 45 states and six Canadian Provinces. Greg writes articles for many international publications and websites, is a featured columnist for Corporate Wellness Magazine, and has a monthly column called "Treadmill Talks" in Personal Fitness Professional magazine. He is a contributing author of 3 books including "Lies & Myths about Corporate Wellness".