Turkish Kitchenware N.20

We are thrilled to meet with you at the Ambiente 2016 fair, the world's largest fair in the kitchen and housewares sector, in which İMMİB will attend with 71 firms with a national participation for the 21st time this year.

Let us begin with a brief news tour... We have organized a sectoral trade delegation visit to Fort Lauderdale/USA between October 25-29, 2015 with the attendance of 9 firms from the Turkish house and kitchenwares sector. Each company had an average of 30 meetings during the two day bilateral business meetings event.

23 firms included in the 2nd Turkish House and Kitchen Wares Overseas Marketing Team that is conducted in partnership between Istanbul Ferrous & Non-Ferrous Metals Exporters' Association (İDDMİB), and ZÜCDER (Turkish Glassware Association) were visited by consultants, and a needs analysis was carried out. With this needs analysis, the cluster's consulting needs, strategy, and target markets were determined. The training events specified in the need analysis will be followed with local and overseas marketing events.

The sector showed great interest in the Industrial Kitchen UR-GE project that had been announced during the past months, and that will be conducted by İDDMİB and TÜSİD (Laundry and Catering Equipment Manufacturers' and Distributors' Association ) in partnership, and 48 companies participated in the project. The first stage of the project, needs analysis, will be carried out in January and February and the cluster will begin operations expeditiously.

We have organized the second instance of the Plastic and Metal Packaging Design Competition, for the purpose of offering export products to world markets with original and innovative packaging designs. In addition to cash prizes, winners who ranked first in the competition also earned the chance to visit prestigious packaging fairs overseas, and to use the Ministry of Finance's overseas education scholarship.

Let us briefly mention the other titles we have included in our magazine, which we hope you will read with pleasure. In our brand story page, we hosted Jumbo. Ege, Eminem, Göreme, Kavsan, Öztiryakiler, Porland, Renga, SNT were other firms with which we made interviews. In our styling pages, we aimed to present you with the designs the Turkish kitchenware sector prepared for 2016 and for the Ambiente Fair. We believe that these star products of Turkish firms will interest you as well.

On our nostalgia page, we discussed the properties of tinsmithing, which dates back to 3000 B.C. and is known as part of the Turkish culture. In this issue, we heard the designstories of four designers who have made their mark with successful products in the kitchenwares sector, Sevin Coşkun, Burcu Büyükünal, Meriç Kara, and Seyman Çay.

We conversed with experienced chef Mehmet Siriş about the profession of cooking said that his experience in Çırağan Palace Hotel Kempinski Istanbul which lasted for nearly a decade had set the roadmap of his life, and we heard his delicious recipes.

In hopes of meeting you at the IHHS and Hong Kong fairs in the days to come...

Chairman of Istanbul Ferrous and Non-Ferrous Metals Exporters' Association Rıdvan Mertöz

Chairman of Istanbul Chemicals and Chemical Products Exporters' Association Murat Akyüz

Chairman of Electrical, Electronics and Services Exporters' Association Fatih Kemal Ebiçlioğlu