Turn Your Degree into a Career: A Step-by-step Guide to Achieving Your Dream Career

- Find out what you are good at, and enjoy.
- Understand yourself better with self-analysis devices.
- Develop a career strategy.
- Supercharge your CV with a year out.
- Sample a career before you commit.
- Develop your own brand.
- Manage your motivation.
- Prepare and practise for aptitude and ability tests.

Dr Michael Collins runs a course on Personal and Academic Development in the University of East Anglia, offering undergraduates support on careers and job-hunting issues. Benjamin Scott, once a student on Mike Collins' course, is regularly invited to lecture on the PAD course. For over two years he worked for a London advertising agency - a job he owes to the skills taught by Dr Collins. He continues to assist the career centre with mentoring and advising undergraduates.