Type & Layout: Are You Communicating or Just Making Pretty Shapes (Kickstarting Business Series)
Language: English
Published by Worsley Pr, 2005
- Softcover
- Used
Seller: Textbook Bookie, Little Rock, AR, U.S.A.Textbook Bookie
AbeBooks seller since October 5, 2026
Condition: Used - Fair
US$ 9.99
Quantity: 2 available
Add to basketItem description from seller
Book in Fair condition.
Seller Inventory # 9781875750221-acceptable
- Title
- Type & Layout: Are You Communicating or Just Making Pretty Shapes (Kickstarting Business Series)
- Author
- Wheildon, Colin
- Publisher
- Worsley Pr
- Publication year
- 2005
- Condition
- Fair
- Binding
- Paperback
- Language
- English
- ISBN 10
- 1875750223
- ISBN 13
- 9781875750221
Out of print for several years, this expanded and updated edition of the book is based on research carried out by the author in Sydney. Parts were first published in a brochure Communicating or Just Making Pretty Shapes by the Newspaper Advertising Bureau.
It created a furor in the publishing and advertising industry because while it supports some old mores, it demolishes others. As David Ogilvy says in the foreword: "Hitherto designers have had to rely on their guesses as to what works best... all too often they guess wrong. Thanks to Colin Wheildon they no longer have to guess. No guesswork here. Only facts."
Previously published as Type & Layout: How Typography and Design can Get Your Message Across or Get in the Way, by Strathmoor Press, Inc., Berkeley, California, USA. ISBN 0962489158
"Synopsis" may belong to another edition of this title.
About the Author
"About the title" may belong to another edition of this title.
Textbook Bookie
Little Rock, AR, U.S.A.
AbeBooks seller since October 5, 2026
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