Type & Layout: How Typography and Design Can Get Your Message Across-Or Get in the Way
Wheildon, Colin
ISBN 10: 0962489158 ISBN 13: 9780962489150
Published by Strathmoor Pr, 1995
Used
Soft cover
From
World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
AbeBooks Seller since December 20, 2007
This specific item is no longer available.
About this Item
Description:
Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00091844806
Synopsis:
"A surprising and useful book full of information and indispensable to anyone involved in communicating ideas through typographic means".--Milton Glaser, president, Milton Glaser, Inc". TYPE & LAYOUT should be required reading before students are allowed to touch a computer".--Dennis G. Martin, Ph.D., Professor of Communications, Brigham Young University.
Reviews: The proliferation of desktop publishing has reawakened interest in the presentational aspects of printed communication; that is, in what writing looks like. When picking a fonts package, the image-conscious self-expresser would do well to consult Wheildon on the ins and outs of typography and graphic design; indeed, for those in advertising, his book will serve as a layout primer. In measured, detailed language, and drawing on nine years of research, Wheildon discusses page layout, typefaces, reader behavior, and more. Further, given subject matter that lends itself to insightful illustration, he accompanies the text with graphics that enhance and underscore his points at every turn. His writing seems a bit technical, even dry, at first, but detailed and crisp exposition combine with apt illustration to impart as much depth about the technical aspects of presenting printed communication as many readers may want. Mike Tribby
"About this title" may belong to another edition of this title.
Bibliographic Details
Title: Type & Layout: How Typography and Design Can...
Publisher: Strathmoor Pr
Publication Date: 1995
Binding: Soft cover
Condition: Very Good
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Type & Layout: How Typography and Design Can Get Your Message Across-Or Get in the Way
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Type & Layout: How Typography and Design Can Get Your Message Across-Or Get in the Way
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Type & Layout: How Typography and Design Can Get Your Message Across-Or Get in the Way
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Type and Layout : How Typography and Design Can Get Your Message Across, or Get in the Way
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Type & Layout: How Typography and Design Can Get Your Message Across-Or Get in the Way
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Paperback. Condition: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0962489158I4N10