Type Lore Popular Fonts of Today Their Origin and Use
Frazier, J. L.
Sold by PBShop.store US, Wood Dale, IL, U.S.A.
AbeBooks Seller since April 7, 2005
New - Soft cover
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Add to basketSold by PBShop.store US, Wood Dale, IL, U.S.A.
AbeBooks Seller since April 7, 2005
Condition: New
Quantity: Over 20 available
Add to basketNew Book. Shipped from UK. Established seller since 2000.
Seller Inventory # L2-9781025442556
"Type Lore Popular Fonts of Today Their Origin and Use" is an essential guide to the history and application of typography as it stood in the early twentieth century. Written by J.L. Frazier, this work provides a comprehensive examination of the evolution of popular typefaces, tracing their ancestry back to the masters of the craft. The book serves as a bridge between the historical development of letterforms and their practical use in modern design, offering insights into why certain fonts evoke specific aesthetic qualities or historical eras.
The text covers a wide range of classic styles, discussing the technical and artistic contributions of legendary figures in type design and how their work influenced standard printing practices. Ideal for designers, printers, and historians, this volume serves as both a practical manual for font selection and a scholarly exploration of the principles that define legible and beautiful text. By understanding the lore behind the letters, readers gain a deeper appreciation for the subtle power of the written word and its visual presentation. "Type Lore Popular Fonts of Today Their Origin and Use" remains a vital resource for those seeking to understand the heritage of graphic communication and the enduring impact of well-crafted typography.
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