Whether you're a seasoned connoisseur or a curious beginner, Chill is your ticket to unlocking the secrets of cannabis with the sophistication of a true wine lover.
It was only in the mid 1970’s when wineries started to attract large-scale visitors in the U.S. Shortly after that, wine clubs started to boom, popularizing tastings, wine parties, and greatly increasing the average person’s interest in and knowledge of wines.
With the legalization and accessibility of cannabis sweeping across North America and beyond, the mainstreaming of marijuana has ushered in a new crop of consumers.
Welcome to Chill: The Wine Lover's Introduction to Cannabis, a unique guide that blends the elegance of wine culture with the emerging post-legalization world of cannabis.
Chill offers a fresh perspective on cannabis consumption, reminiscent of beginner's wine guides, tackling the questions you've hesitated to ask. From understanding different strains to mastering the art of social smoking, this book is your go-to companion on the journey to cannabis enlightenment.
Leverage your knowledge of wine! Drawing parallels between popular strains and beloved wine varietals, Chill invites you to savour the nuances of both worlds. And as a delightful bonus, consider Chill as your mini cannabis cookbook. Discover irresistible recipes for weed and wine-infused delicacies, including a transcendent pot brownie that promises to elevate your experience.
Were you brought up to believe that wine is all about celebration, class, and sophistication but weed is nothing but the devil’s lettuce? Are you a cannabis-curious wine lover? Would you like to appreciate different strains of marijuana just like you appreciate different vintages of wine, now that cannabis is legal in Canada and, increasingly, in the United States? Then this is the book for you.
Chill offers the cannabis education you've been looking for. It helps us look at cannabis in a new way, bringing it from behind the beaded curtain into the respectable dining rooms of those with a taste for the finer things: wine lovers. Definitely not one of your ordinary books about cannabis.
Jackie is a product strategy leader and champion for start-ups and industry innovation in the beverage and controlled substance markets. Shebrings more than twenty years of industry-relevant experience to her businesses and clients. Jackie is co-founder of Sheesh Sodas. Prior to co-founding Sheesh, Jackie was the category director at Hexo Corporation (one of Canada's largest licensed producers at the time and which is now owned by Tilray), where she oversaw edibles, dried flower, and pre-rolls. Her introduction of nearly 100 products into the market took her categories from fifth to first place market share in under a year. Jackie spent more than eleven years as a buyer for one of the world's largestalcoholic beverage purchasers, the Liquor Control Board of Ontario (LCBO), where she launched many iconic brands into the Canadian retail space. In 2016, Jackie founded her own consulting company, BevPro Canada, Inc., successfully supporting new businesses launched into a congested alcoholic beverage retail landscape. She also served as VP of LCBO relations for the Ontario Craft Distillers Association, taught in the post-graduate Advanced Business Management Alcoholic Beverages program at Centennial College in Toronto, and spent a summer teaching in Denmark at Aarhus University. In 2015, she was awarded the coveted Drinks Ontario Industry Partnership Award, granted to individualswith outstanding contribution to the industry. Jackie holds a bachelor's from Brock University in St. Catharines, and has completed executive development work at Wharton University of Pennsylvania Executive Education, Richard Ivey School of Business, and York University's Schulich School of Business, along with numerous beverage industry-specific courses.
